Wednesday, January 26, 2011

Don't Be Afraid! - Day 10

I used to be intimidated by massive selections when I walked into wine stores.  There are so many different choices to make; i.e. grapes, wineries, vintages, regions, reds, whites, bubblies, ports, well... you get the picture.  A lot of people feel stupid if they don't know about wine and they end up picking a bottle based on the label just to avoid looking dumb in front of the wine store staff, which of course is a horrible idea.  Don't be afraid!  The people that work in the wine store, or wine section of your grocery store, are there to help.  Um, it's their job...

I'm going to let you in on a little secret that most wine dummies like me don't know, it will change your life, or at least your wine experience, forever.  Don't be afraid to ask questions.  People that work in wine stores are there for a reason.  They are experts on the wine sold in their particular store or section, and chances are that they've actually tasted most of the inventory.  Here is a very simple 3 part guide that will help you choose the best wine(s) possible.  It's super easy.  Here's what you should know before you enter the wine store:

1. What's for dinner?  Tell the wine expert what you'll be serving the wine with, include each course if applicable.
2. How much do you want to spend?  Most people have a budget so tell the clerk what your price range is to narrow down your options.
3. What is your palate and/or your guests' palate like?  Do you like sweet or acidic?  Let them know.

That's really it.  It's very simple.  You don't have to know anything about wine to make a great selection.  Just have the very basic information for your planned evening and let someone else choose for you.  Like to be in control and can't even fathom letting someone else make the decision for you?  Well then you'll need to keep following my blog to learn more so that you can make your own informed decisions when you shop ;)

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